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Saturday, September 29, 2012 Checked 8:15 PM; Last Updated 7:30 PM CDT; 00:30 GMT
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Has the Maps fiasco shaken your confidence in Apple?
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Saturday Highlights: US appeals court sends Galaxy Tab 10.1 sales ban decision back to lower court endangering Apple's victory?more in our Apple/Macintosh section; interesting analysis over at Fortune ponders the man in charge of Siri and the new Maps: Scott Forstall; Louie Herr of Digital Trends says we haven't learned the lesson from Antennagate with regards to Maps, saying we've overreacted to the ordeal; Andy Ihnatko says Tim Cook's letter to consumers was the "perfect response", but that Apple's mistake was pushing Maps right into the deep end when they should have approached it like they did Siri; meanwhile, Jim Dalrymple believes this is a simple "black eye, nothing more"; curious question arises out of the Maps issue: "should Apple let users select alternate default apps?"; Consumer Reports not too hard on Maps; some ex Apple and NASA engineers make a pricey coffee maker; Jack Purcher analyzes Intel's computing direction toward "transparent computing"; over at TidBITS, Glenn Fleishman probes mysterious cellular data usage occurring on iOS 6 devices; Apple removes "the most beautiful, powerful mapping service ever" from Maps description on Apple.com; InformationWeek's Eric Zeman reviews his iPhone 5 experience, while Mark Crump provides a view of the iPhone 5 from a photographer's perspective, and over at iDownload Blog, Sebastien Page presents a course on B&W iPhone photography.
Friday Highlights: Tim Cook apologizes to customers for Map errors, says Apple doing everything they can to make it better, in the mean time he recommends Bing, Waze, others as alternatives?numerous reports in our Apple/Macintosh, and Op/Ed sections, Jonny Evans believes the message hints that Apple is working to make their mapping service best in the world, not just better; Chris Ciaccia at The Street calls the apology a grand slam saying "no company on Earth...knows how to spin a negative story into good positive vibes better than Apple"; Tim Bajarin says the real reason Apple jettisoned Google Maps had to do with giving valuable customer data to Google, which would help Android; iPhone 5 available for sale in 22 countries starting today; Macworld reviews Parallels Desktop 8, VMware Fusion 5; US Air Force uses iPads saving more than $5 million/year; court in China says Apple must pay $82,000 to encyclopedia company due to App Store piracy; report says iPhone 5 prices are least in United States, most in Italy; ABC News report on TSA official theft of iPad; Sharp says they are not the cause iPhone 5 shortages, pumping out "adequate volumes of display[s]"; TechInsights analysis of A6 chip; Macotakara blog posts mock-up of apparent iPad mini; San Jose Mercury News's Larry Magid reviews iPhone 5, says is "a worthy upgrade, but nothing to get excited about"; however, Dwight Silverman at the Houston Chronicle is "even more sold on it" now that he's tested his iPhone 5 with LTE finding a big difference from pre-LTE iPhones; Mactuts+ shows you how to upgrade RAM in your MacBook Pro; Mac OS X Hints has a tip that could solve WiFi woes on your iPhone, as well as a tip to arrange icons on your Apple TV menu; New York Times's J.D. Biersdorfer answers reader question on asking Siri questions the right way.
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Sat Sep 29
"Apple vs. Samsung: Galaxy Tab 10.1 ban could be lifted" Bloomberg News
12:20 PM
"Apple vs. Samsung: Galaxy Tab 10.1 ban could be lifted"?Bloomberg News?12:20 PM
"Samsung wins reconsideration on Galaxy Tab sales ban in US"?Crave @ CNET?9:02 AM
"Sales ban on Samsung Galaxy Tab 10.1 will be reconsidered"?Ars Technica?2:50 PM
"Apple's Mapping Strategy: Today China. Tomorrow the World"?Forbes?2:34 PM
"Apple's Maps Is A Black Eye, Nothing More"?TechCrunch?10:08 AM
"Apple seems to have gotten a little bit lost"?CNN?2:34 PM
"Apple issues full apology over iOS 6 maps cartastrophe"?Wired UK?12:27 PM
"Judging From Apple's Apology, Maps Matter and Nokia Has Maps That Work"?Forbes?8:10 AM
"iOS 6 Map Flap: Should Apple Let Users Select Alternate Default Apps?"?Forbes?8:15 AM
"Tim Cook: 'So sorry for Apple's crap maps app - try Bing or Nokia'"?The Register?8:59 AM
"Apple's excessive work hours progress: tracking 800k, 97% 60-hour work week compliance"?The Next Web?10:31 AM
"'Weak' Apple iPhone 5 Sales Are A Glitch"?Seeking Alpha?8:11 AM
"Apple sued again, this time over Numbers spreadsheet tech"?Crave @ CNET?9:02 AM
"Apple's Cook sorry for Maps errors, suggests rival services"?Reuters?9/28
"Apple apologises for Maps switch 'frustration'"?BBC?9/28
"Apple Maps Apology: There is no company on Earth that knows how to spin a negative story into good positive vibes better than Apple, and the company did it again on Friday."?TheStreet?9/28
"Apple's Tim Cook apologises for iOS 6 Maps in open letter, suggests users try Google, Nokia and other mapping apps"?The Next Web?9/28
"Apple CEO 'Extremely Sorry' for IPhone Maps Frustration" [Video Report]?Bloomberg?9/28
"Tim Cook Apologizes for Apple's Maps"?New York Times [Free/Paid Registration Required]?9/28
"Apple CEO Apologizes for Maps App"?WSJ.com [Paid Membership Required]?9/28
"Apple CEO: 'We are extremely sorry' for Maps frustration"?CNNMoney?9/28
"Tim Cook apologizes for Apple's new Maps app"?Fortune?9/28
"Music publisher blocked iPhone 5 music service, report says: Sony/ATV and Apple couldn't agree on licensing fees and that's why we didn't see a Pandora-like music service from Apple, according to a story in the New York Post."?CNET News?9/28
"Apple iPad dominates tablet web traffic: An analysis of traffic from tablet computers to more than 1,200 websites found that 98.1 per cent of the traffic came from the Apple iPad."?Telegraph?9/28
"Gene Munster: iPhone 5 stockouts in 16 of 20 stores/Only 4 stores in smaller cities had iPhones 5s available for sale, and only for Sprint"?Fortune?9/28
"Appeals court sends Galaxy Tab injunction back to trial judge"?Reuters?9/28
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AppleCare/Troubleshooting
"OS X Server: Packet filter rules do not load"?Apple Support?9/28
Reviews/How-To/Tips
"Review: Parallels Desktop 8 vs. VMware Fusion 5"?Macworld?9/28
"Review: Adobe Premiere Elements 11 offers an easy, fast, and simple take on video editing"?TechHive?9/28
"Review: Things 2.0 makes managing to-do lists manageable"?Macworld?9/28
"MacMost Now 767: Using Text Columns in Pages"?MacMost?9/28
"Add New iOS Style Widgets To Mountain Lion Dashboard [OS X Tips]?Cult of Mac?9/28
"An Easy Way To Generate The Toughest, Coolest, Longest Passwords Right On Your Mac"?BohemianBoomer?9/28
"How Many Ways Can You Listen To Music On Your Mac? Here's Another One!"?TeraTalks?9/28
"Is Your Life Worth A Journal? 2 Ways To Journal Your Day On A Mac (one is free, one is not)"?Mac 360?9/28
"How To Control iTunes, Spotify, And Rdio From Your Mac's Menubar (and what's missing in the mix)"?NoodleMac?9/28
"It's Baaack! The Compression And Archive Tool That Mac Users Love To Hate"?Mac 360?9/28
"How To Get Free Music, TV Shows, Movies, And Apps Delivered To Your Mac"?Mac 360?9/28
"Free: The Top 10 Add On Features For Safari That Apple Forgot To Include On The Mac's Favorite Browser"?McSolo?9/28
Op/Ed
"AirPlay Mirroring A Killer Feature In Mountain Lion"?MacNews?9/28
Press Releases
"Blinq Turns Your PC Or Mac Into A Server For Sharing Photos"?AddictiveTips?9:04 AM
"MOTU ships Digital Performer version 8"?Electronista?9/28
"OmniGrowl Updated for Growl 2, CaliBrate Also Updated"?prMac?9/28
"FCP Editors Go Retro with New Slide Pop Special Effects Package"?prMac?9/28
"Report: Apple Maps usage down to four percent"?Electronista?2:35 PM
"Original 2007 Google-powered iPhone maps app reportedly built by 2 engineers in 3 weeks"?iMore?8:01 AM
"Weekly Wrap: iPhone 5 review, iOS 6 annoyances, and a Tim Cook Maps apology"?Macworld?2:34 PM
"Consumer Reports: Apple's Maps App Still Provides a Good Solution for Standard Software"?ModMyi?10:30 AM
"U.S. regional carriers undercut major carries with iPhone 5 discounts"?BGR?10:29 AM
"Former Apple, NASA Engineers Make $11,111 Coffee Maker"?ABCNews?8:12 AM
"Steve Jobs (Action Figure) Returns From the Dead"?PC Magazine?7:31 PM
"Artist Creates Sculpture Made Using Steve Jobs' Recycled Trash"?technabob?9:05 AM
"Urban Outfitters drops cash registers for Apple's iPad in 400 stores"?AppleInsider?9/28
"Apple Launches New App Store Feature Section for Alternative Maps"?MacRumors?9/28
"Global iPhone 5 Rollout Continues, Tight Supplies Be Damned"?AllThingsD?9/28
"iPhone 5 dials up discount for regional carrier debut: Some smaller carriers will trim $50 off the normal retail price for Apple's next-generation smartphone when they begin selling it tomorrow."?CNET News?9/28
"Videos: Queuing up for Apple's iPhone 5 in 22 languages"?Fortune?9/28
"The iPhone 5 goes on sale in 22 more countries today"?iDownload Blog?9/28
"Apple's iPhone 5 Availability Expands: What It Means To Regional Carriers"?TechCrunch?9/28
"Most iPhone 5 Customers Will Buy in Next 6 Months" [Video Report]?Bloomberg?9/28
"Survey: Younger Shoppers Increasingly Using Mobiles To Buy And Compare"?TechCrunch?9/28
"As Apple says sorry, Google Maps gets a little better"?CNET News?9/28
"Apple Clears First Hurdle, Possible iPhone 5 Launch In China Before The Year-End"?Forbes?9/28
"iPhone 5 lights up China's gray market"?CNET Asia?9/28
"US Air Force Electronic Flight Bag Team fought Windows bureaucracy and deployed iPads?[Video]?9 to 5 Mac?9/28
"Thanks to the iPad, The Air Force is Saving More Than $5 Million Per Year"?PadGadget?9/28
"Google's Answer to Siri Thinks Ahead: The company's data stockpile and investment in AI means a smartphone helper that answers queries before you even ask them."?Technology Review?9/28
"Company Alleges that Apple's 'Numbers' Infringe on Borland Patent"?Patently Apple?9/28
"Apple sued over spreadsheet technology"?CNET News?9/28
"Chinese court rules Apple must pay over $82K to encyclopedia publisher over App Store piracy"?AppleInsider?9/28
"Apple music logo trademark rejected"?TG Daily?9/28
"Italians Pay The Most, Americans The Least For iPhone 5"?App Advice?9/28
"Apple iPhone 5 proves a hit with V3 readers"?V3?9/28
"Need a bit of Bible? There's an app for that"?CNN?9/28
"ABC News Tracks Missing iPad To Florida Home of TSA Officer"?ABCNews?9/28
"Find My iPad Catches Thieving TSA Officer Red-Handed [Video]?Cult of Mac?9/28
Non-Apple News
"What happens if smartphones become commodities?"?Reuters?7:22 PM
"Google rolls out more improvements to its mapping tools following Apple's Maps apology"?Digital Trends?8:04 AM
"Neil Young reveals Pono music player, promises 'the best sound anyone can get'"?The Verge?9/28
"Amazon unlikely to launch color e-book readers in 4Q12"?DigiTimes?9/28
"Move over iPhone: In China, it's cool to call on 'Xiaomi'"?CNN?9/28
Publications/Podcasts
"Podcast: iPhone 5, one week later ? early users weigh in"?GeekWire?9:04 AM
"The Critical Path #56: Strategic Disadvantages: A discussion with James Allworth"?asymco?7:59 AM
"Gene Steinberg meets commentator Daniel Eran Dilger, of AppleInsider, and Avram Piltch, of Laptop magazine, this week on the Tech Night Owl LIVE!"?The Tech Night Owl LIVE?9/28
"Bj?rn Adamski of Telestream Demonstrates the New Flip4Mac"?MacVoicesTV?9/28
"TUAW Origin Stories: PDF Cabinet"?TUAW?9/28
"Ted Landau's iPhone 5 and iOS 6 Experiences and Opinions"?MacNotables?9/28
"Commutist podcast: Apple's iO-mess, dirty data centers and Tesla"?GigaOM?9/28
"What's Behind Mysterious Cellular Data Usage in iOS 6?"?TidBITS?12:31 PM
"SK Telecom Gains Unprecedented iPhone 5 Feature While Apple Files for Passbook Trademark and Much More"?Patently Apple?6:46 PM
"Apple no longer calls iOS6 Maps 'the most beautiful, powerful mapping service ever'"?9 to 5 Mac?9:04 AM
"Apple removes superlatives from Maps description"?iDownload Blog?10:08 AM
"Apple iPad Mini debut reportedly imminent"?CNBC?8:13 AM
"iPhone 5 Display Vs. Spectroradiometer"?MacStories?12:50 PM
"iPad mini Video, Photos Leak"?Tapscape?8:05 AM
"Sharp says making adequate volumes of display used in iPhone5"?Reuters?9/28
"Sharp: Our iPhone 5 display production is 'adequate'"?CNET News?9/28
"It's Now Pretty Clear This Screen Is The Reason iPhone 5 Sales Were So Disappointing"?Business Insider?9/28
"Turret Commander For iPhone and iPad Is Temporarily Available For Free (Normally $2.99)"?Apple Sliced?8:54 AM
"Alien Booth For iPhone and iPad Is Free Today (Was $0.99)"?Apple Sliced?8:54 AM
"Leave Devil Alone For iPhone Is Free Right Now (Previously $0.99)"?Apple Sliced?8:54 AM
"Deal Alert: Apple 11.6" Dual-Core i5 MacBook Air MC968LL/A $759.99"?Run Around Tech?7:55 AM
"Woot! has 2011 Dual-Core i5 MacBook Air ? New in box (Update: $749)"?9 to 5 Mac?7:55 AM
"Mac Compatible Printers... Prices Range From $70 To $400 -Best Selling -Prices, Deals, Reviews And Information"?MacReviewZone?2:36 PM
"Best Selling Mac Scanners -From $88 To $496 -Prices, Reviews And Information"?MacReviewZone?2:42 PM
"Space Station: Frontier HD For iPad Is Temporarily Available For Free (Normally $2.99), The iPhone Version Is Also Free"?Apple Sliced?9/28
"The Magician's Handbook: Cursed Valley HD (Full) For iPad Is Free Right Now (Previously $4.99)"?Apple Sliced?9/28
"Radballs For iPhone and iPad Is Free Today (Was $0.99)"?Apple Sliced?9/28
"iPad (2012) Prices & Sales"?MacPrices?9/28
"MacBook Air Prices & Sales"?MacPrices?9/28
"MacBook Pro Prices & Sales"?MacPrices?9/28
"Apple refurbs: 5 Macs $999 or less"?MacNN?9/28
"Mac Software Deals: Photoshop Elements 11, $84; Photoshop Elements 10, $49"?FairerPlatform?9/28
Deal Brothers Daily Deal: Mac mini 2.5GHz dual-core Intel Core i5:? $1189.00 Delivered
Reviews
"iPhone 5: My First Week/After spending a week with the Apple iPhone 5, I have a clear picture of what has improved, evolved, and gone sideways."?InformationWeek?9:08 AM
"A photographer's view of the iPhone 5"?GigaOM?12:20 PM
"CruxSkunk iPad Keyboard Exposes the Mirage of Kickstarter [Review]?Mashable?12:19 PM
"Review: Case-Mate Barely There Case for iPhone 5"?Run Around Tech?12:19 PM
"PowerSkin Battery Case for iPhone 4S and iPhone 4 review"?iMore?10:08 AM
"Review: Speck PixelSkin HD case for iPhone 5"?M.I.C. Gadget?9:52 AM
"Review: Wahoo Blue HR Heart Rate Strap for iPhone 4S/5"?iSource?7:55 AM
"iPhone 5 vs. the VPI Traveler turntable: The iPhone 5 may be the star of the moment, but the VPI Traveler could stay in your life for decades."?CNET News?10:07 AM
"Magia Zip For IPad Has One Sticky Problem"?MacNews?9/28
"GLAS.T iPhone 5 screen protector from Spigen SGP (Video Review)"?Insanely Great Mac?9/28
iPad/iPhone/iPod touch Apps
"6 cool little features you didn't know iOS 6 had"?VentureBeat?12:23 PM
"Top Tier Alternatives To Apple Maps For iOS 6"?Apple'n'Apps?7:56 AM
"Don't Like Facebook? Then You'll Like Voicepic Even More"?App Advice?12:50 PM
"Flurry for Twitter for iPhone review"?iMore?8:01 AM
"9 home theater apps to improve your big screen with a small screen"?Digital Trends?8:04 AM
"Arrow Mania Review"?148Apps?2:35 PM
"Little Conquest Review"?148Apps?12:49 PM
"Project: Mayhem Review"?148Apps?12:23 PM
"iOS 6 Maps vs. iOS 5 Maps vs. maps.google.com: Location data shootout!"?iMore?9/28
"Create Your Own Passbook Cards, Coupons, & Tickets"?Apple Gazette?9/28
"Brewster: Merge iPhone Contacts With Facebook, Twitter, Gmail & Others"?AddictiveTips?9/28
"Bad Piggies for iPhone and iPad review"?iMore?9/28
"Bad Piggies ? Review: Feels like Angry Birds, but plays in a fresh new way"?What's on iPhone?9/28
"Appidemic: GridBlock for iPhone, iPad and iPod touch"?AppleTell?9/28
"'Lunar Silver Star Story Touch' Review - The Classic RPG in Your Pocket"?Touch Arcade?9/28
"'Infectonator' Review - Ending the World, One Zombie at a Time"?Touch Arcade?9/28
"Score! Classic Goals for iPad and iPhone review"?Macworld UK?9/28
"Carbonite Mobile Review"?148Apps?9/28
"Note Anytime Review: A free note taking and sketching app for the iPad that's packed with many features to give users creative flexibility."?148Apps?9/28
"Find the Way Review: Find the Way is a short maze game that pits players against a clock as they race to find a way out."?148Apps?9/28
"'Super Monsters Ate My Condo' Review and TA Plays - Not Just a Sequel, a SUPER Sequel"?Touch Arcade?9/28
How-To/Tutorial
"Use Siri The Right Way On Your iPhone And iOS 6 [Feature]?Cult of Mac?12:49 PM
"A course on black and white iPhone photography"?iDownload Blog?7:56 AM
"How to Use the Panorama Camera to Take Amazing Panoramic Pictures with iPhone"?OS X Daily?9/28
"How to Upgrade the RAM in Your MacBook Pro"?Mactuts+?9/28
Tips
"How to Assign a Passcode with More than Four Digits to Secure Your iOS Device"?The Mac Observer?10:08 AM
"How to choose an Apple Maps alternative"?USA Today?9:53 AM
"Ask Maggie is back! Which iPhone 5 is right for you?"?CNET News?9:00 AM
"Here's a neat tip to help make sure you get your iPhone back should you ever lose it"?The Next Web?8:00 AM
"One possible solution to iPhone Wi-Fi problems"?Mac OS X Hints?9/28
"Apple explains how to create home screen shortcuts to Google and Nokia maps on the web"?iDownload Blog?9/28
"Q&A: Asking Siri ? the Right Way"?New York Times [Free/Paid Registration Required]?9/28
"How To Buy A Smartphone: Which Is Better, Android or iPhone?"?ReadWriteWeb?9/28
Tim Cook's Maps Apology
"Old Maps vs. New Maps"?Vore?6:50 PM
"Tim Cook's apology shows that Apple cares, but still needs to fix problem"?TUAW?12:18 PM
"The Macalope Weekly: From bad to worse"?Macworld?10:08 AM
"NYT: iOS Maps another internet services blunder for Apple"?AppleInsider?8:00 AM
"MacOS KenDensed: iPhone 5's First Week & that Maps Thing"?The Mac Observer?7:59 AM
"Hate to Say 'I Told You So', Where by 'Hate' I Mean 'Draw Great Satisfaction From'"?Daring Fireball?9/28
"Apple's genius Maps jiu-jitsu: the enemy of my enemy is my friend"?VentureBeat?9/28
"Examining Maps in the Wake of Tim Cook's Apology"?TidBITS?9/28
"Tim Cook's 'Mapology': No explanation of premature Maps launch"?CNET News?9/28
"Did Apple's Apology Scare Off iPhone 5 Buyers?"?CNBC?9/28
"Well Played On Maps, Apple. Your Move,?Google."?TechCrunch?9/28
"Apple Losing Its Sense of Direction"?WSJ Blogs?9/28
"Leaders Apologize"?Forbes?9/28
"Tim Cook open letter: We fell short with new Maps app; we are extremely sorry"?MacDailyNews?9/28
"Apple CEO Cook Posts Letter Apologizing For Buggy Maps"?Forbes?9/28
"CEO Tim Cook apologizes for 'falling short' on Apple Maps"?GigaOM?9/28
"Apple apologizes for iOS 6 maps"?BetaNews?9/28
"Tim Cook on Apple Maps: 'We Are Extremely Sorry'"?AllThingsD?9/28
"Apple Apologizes For iOS 6 Maps"?BYTE?9/28
"Tim Cook says Apple is 'extremely sorry' for Maps glitches, suggests alternatives"?GeekWire?9/28
"Apple CEO Tim Cook apologizes for iOS 6 Maps, promises improvements"?Ars Technica?9/28
"Tim Cook's astounding Apple Maps apology: Use Bing Maps instead"?Electricpig?9/28
La version fran?aise suit OTTAWA, September 28, 2012 ? The Macdonald-Laurier Institute (MLI) announces the?upcoming?launch of its new flagship bi-monthly magazine, Inside Policy, and the appointment of L. Ian MacDonald as its Editor and a Senior Fellow of the Institute.
?We?re very excited about this new initiative,? says Brian Lee Crowley, Managing Director of MLI, recently recognized internationally as one of the top new think tanks in the world. ?And we?re very confident that under Ian?s leadership, Inside Policy will become a must read for the entire Canadian political class.?
MacDonald comes to Inside Policy after a decade as Editor of Policy Options, which saw its online readership increase by a factor of six to 1.2 million article downloads per year. ?I?m very excited to be a doing a start-up with a start-up,? says MacDonald, ?a think tank that has built a national brand in less than three years since its founding.?
The inaugural issue of Inside Policy, to be published October 1, is thematically aligned to the 25th anniversary of the negotiation of the Canada-US Free Trade Agreement.
Inside Policywill be published in a print edition for a guaranteed circulation of Canadian policy makers and business leaders, and will be available for purchase by subscription and at selected Canadian newsstands, as well as a digital edition. An online edition of Inside Policy will be available without charge at MLI?s website, www.macdonaldlaurier.ca
-30-
?
Chroniqueur et r?dacteur politique canadien de grande r?putation, L. Ian MacDonald devient r?dacteur en chef et senior fellow de l?IML.
OTTAWA, le 28 septembre 2012 ? L?Institut Macdonald-Laurier (IML) annonce le lancement de sa revue bimestrielle, Inside Policy, ainsi que la nomination de L. Ian MacDonald au poste de r?dacteur en chef et au titre de senior fellow de l?IML.
??Nous sommes tr?s heureux de cette initiative??, d?clare Brian Lee Crowley, directeur g?n?ral de l?Institut, r?cemment d?sign? parmi les nouveaux groupes de r?flexion les plus int?ressants du monde. ??Et nous sommes persuad?s que sous la direction de L. Ian MacDonald, Inside Policy deviendra une lecture indispensable pour toute la classe politique canadienne.??
L. Ian MacDonald dirigera Inside Policy apr?s avoir ?t? 10 ans r?dacteur en chef d?Options politiques, dont le lectorat en ligne a ?t? multipli? par six durant cette p?riode pour atteindre 1,2 million de t?l?chargements annuels d?articles. ??Je suis ravi de me joindre ? un groupe de r?flexion en plein essor, qui a acquis en moins de trois ans une r?putation nationale.??
Le premier num?ro d?Inside Policy, qui para?tra le 1 octobre, sera centr? sur les 25 ans de l?Accord de libre ?change Canada??tats-Unis.
Inside Policysera publi? en ?dition papier pour assurer sa diffusion aupr?s des d?cideurs et chefs d?entreprise canadiens. La revue sera aussi disponible par abonnement, dans certains kiosques et en ?dition num?rique. Enfin, on pourra lire sans frais sa version en ligne sur le site de l?IML, au www.macdonaldlaurier.ca
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Author: Steve Shaw | Total views: 44 Comments: 0 Word Count: 799 Date:
For many years now article marketing has been the "go to" marketing tool for small business owners who want to market their websites. Increasingly though, I've noticed that interest is expanding to larger companies as well. I received this question recently from someone who works at a large corporation:
"Do you think that article marketing would work for a large company? I know it works well for small business owners and that it's great for establishing the expertise of an author, but as a large company we want to bring attention to the company and not any particular person in our organization. Also, I don't know if our traditional website would be very marketable. A lot of people these days have blogs and sites with lots of informational content, but our website is a static one that just has info about your company. Many thanks for your input on this!"
I'm so glad that someone asked this! There is no reason why submitting articles wouldn't work for a large company, and I know many SEO specialists who work with large companies and who use article marketing as part of an overall online marketing plan for the company.
I just want to be sure that you understand how article marketing works, and I think that will help you to understand why business article marketing is not restricted to just small businesses, but would actually work for any size of business.
Article marketing is great for establishing the expertise of an author, but that's not the main benefit by a long shot. The main reason that people engage in creating free reprint articles is to get a higher search engine ranking for their website. This is how article marketing helps improve a web page's ranking:
You submit articles on the general topic of your website. These would not be articles about your business or your website, but they would instead be articles that teach your readers things that they need to know about your general niche.
Along with every article you submit you will also create what is called a resource box. A resource box is where you tell a little more about your company, provide a link to your website, and give a reason to click the link to your website. You could list an author name in the resource box if you wanted, but it's not required. Many people who are marketing on behalf of a large company will just list the company name rather than a specific person.
In your resource box, you will have the opportunity to link words of your choosing to your website. The words that you would choose to link are called "keywords". Keywords are words of special significance for your website, words that are accurate in classifying what your website is about and what people are typing into Google to reach websites such as yours.
Through that link in your resource box where the keywords are linked to your website, you are sending very powerful information to Google and the other search engines about what your website is about. This helps Google and the other search engines to classify your website and rank it appropriately. With consistent marketing, ideally the pages on your website will show up high in the rankings when someone does a search for one of your keywords.
You can discover the best keywords for your website by using a keyword research tool--there are many of these available online. When you do keyword research, you will come up with a variety of different phrases associated with the topic of your website, and you will alternate using those phrases in your resource boxes each time you submit an article.
So, that is how article marketing helps business owners--it can help your website to get a higher ranking, and the higher the ranking the more people will be referred to your website. The more targeted visitors who are referred to your website, the more potential sales and business for you.
Article marketing works for all types of websites, whether they're the static traditional website or a blog. Even among small business owners, not everyone has a blog--many are marketing traditional websites.
I hope this helps explain how article marketing can work for people with businesses of all sizes. It's true that small business owners were the first to catch on to the power of article marketing, but now larger corporations are jumping on board too. The purpose of article marketing is to help drive targeted traffic to a website, and that's something that's desirable whether you're a solo business owner or have a huge organization.
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Related to: business article marketing
1: What is Cyber Marketing And Why It Is So Important For The Success Of Your Website
Cyber marketing has now become an indispensable segment of e-commerce as well as the internet and World Wide Web related topics. Cyber marketing simply refers to a technique of attracting potential customers by advertising your products or services through such means as websites, emails, and banners.
2: SEO Copywriting: How To Choose Article Marketing Topics To Achieve Maximum Exposure
Distributing articles online can be an effective way to build backlinks to your website -- when done correctly. This article explores how to choose the right topics for your article marketing campaign so that they will be widely accepted and distributed online.
3: Article Marketing Strategy: Putting Together a "Class Schedule" For Your Article Topics
Businesses go to so much trouble when there is one sure-fire, simple, very inexpensive way to attract new clients to a business: Teach a free class. That is what article marketing is like. Your articles are just like free classes. You teach your target readers something helpful in your article. Your resource box then says, "If you enjoyed this article you can visit my website and apply what you have learned."
4: Stumped For What to Write About? 15 Article Topic Ideas...
Do you ever dread sitting down to write because you're just not sure what to write about? When you're doing article marketing, you need to create a steady flow of articles. Even if you feel stumped, I assure you--you have more creative writing ideas in you. You just need a little help in looking at your topic in a new way to come up with new writing ideas. Use these 15 article ideas to start your next brainstorming session.
5: Article Marketing Or Guest Blog Posting : Which Do I Favor?
An analysis of Article Marketing in comparison to Guest Blog Posting as a strategy towards achieving the twin objectives of gaining backlinks and getting massive traffic
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NORWICH, England (AP) -Luis Suarez scored a hat trick Saturday as Liverpool earned its first win of the Premier League season with a 5-2 drubbing at Norwich to ease some of the pressure on new manager Brendan Rodgers.
Suarez, who also netted a treble at Carrow Road in April, gave Liverpool a perfect start by scoring with a shot from the edge of the box after just 67 seconds, and added his second in the 38th. Midfielder Nuri Sahin made it 3-0 shortly after the break and Suarez then completed his hat trick in the 57th as Liverpool finally managed to convert its advantage in possession into goals.
Steve Morison pulled one back for the hosts four minutes later, but Steven Gerrard added the fifth for Liverpool in the 68th.
Grant Holt scored another consolation goal for Norwich in the 87th, but the hosts were booed off the pitch as they remained without a victory under Chris Hughton.
Liverpool had just two points from five games going into this weekend after its worst league start in more than 50 years but climbed out of the relegation zone with the victory. Rodgers opted to go with start a trio of teenagers as Andre Wisdom and Suso were given their first Premier League starts alongside Raheem Sterling - and all three impressed with their pace and fluent play.
But it was Suarez who provided the ruthless finishing, first driving home a shot from 18 yards after Glen Johnson's throughball was cleared into the path of the Uruguay striker.
He had a strong penalty claim denied when he was brought down in the area in the 23rd, but added his second when he stole the ball from Michael Turner and slotted home from 12 yards. He then set up Sahin for the third before curling a brilliant finish past the outstrethced John Ruddy to complete his hat trick.
? 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
A Philadelphia judge has halted Wednesday's scheduled execution of death-row inmate Terrance "Terry" Williams and granted him a new sentencing hearing. ? Judge M. Teresa Sarmina said Friday prosecutors suppressed evidence that Williams' victim was an alleged pedophile who abused boys, including Williams. ? However, Sarmina upheld Williams' first-degree murder conviction.
AP
Terrance Williams is shown in this undated Pennsylvania Department of Corrections' photo.
Related:?Penn. board rejects clemency in murder case, execution still planned Related: Widow asks Pennsylvania governor not to execute husband's killer
Williams' lawyers say police and prosecutors withheld evidence about the sexual link between him and victim Amos Norwood, so the jury never heard about it before voting for a death sentence.? ? Philadelphia prosecutors deny any wrongdoing in the 1986 trial. ? Williams would be the first person executed involuntarily in Pennsylvania since 1962.?
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ROLLS-ROYCE UNVEILS ART DECO INSPIRED CARS AT PARIS MOTOR SHOW
Taking impulse from the single of the defining movements of the 20th century, Rolls-Royce Motor Cars proudly presents the preference of Ghost as good as Phantom family cars that applaud the Art Deco era.
The rarely bespoke Phantom Saloon, Phantom Drophead Coup? as good as Ghost models were denounced during the Paris Motor Show 2012, in loyalty to the 1925 Paris Exhibition or Exposition Internationale des Arts D?coratifs et Industriels Modernes that gave the transformation the name.
Phantom Saloon?s black as good as arctic white interior hints during the visible denunciation of the transformation whilst the apartment of Art Deco-inspired interior detailing points to the creativity, ability as good as courtesy to item in operate by Rolls-Royce craftspeople.
Hand-fashioned immaculate steel inlays in write drawer, doorway cappings as good as back cruise list backs subtly elicit the musical character of the period. An relate of the abounding birthright of the marque additionally lies in the Art Deco-style geometric coachline settlement ? the settlement recognised as good as used by Rolls-Royce upon the uncover mount during Olympia in the early 20th century.
The superb morality of Ghost is presented in two-tone, festival china atop cobalto blue, whilst the interior facilities intricately written as good as crafted marquetry in front as good as rear. A Phantom Drophead Coup? furnished in glowing mom of pearl onlays gracefully completes the uncover line-up.
?In Paris you have elegantly prisoner the hint of the single of the good durations in 20th century design,? pronounced Torsten M?ller-?tv?s, Chief Executive Rolls-Royce Motor Cars. ?These Art Deco-inspired engine cars mount as the covenant to the extent of the Rolls-Royce bespoke offering, reinforcing the marque?s upon all sides as the world?s heading manufacturer of oppulance goods.?
An disdainful pick up of Bespoke Phantom Saloon as good as Ghost family cars, desirous by the Art Deco cars during Paris, will be done accessible to Rolls-Royce clients.
For Phantom customers, extraneous colours will be offering in forever black, Arabian blue, powder blue or Arctic white, as good as underline the bespoke, identical tiwn coachline with an Art Deco motif. An bright Spirit of Ecstasy, hinting during elaborate glassware of the day, completes the extraneous detailing. Inside Phantom?s manager doors, touches similar to Art Deco headrest embroidery, bespoke inlays upon piano black veneer as good as step plates sporting Art Deco settlement serve anxiety the character of the period.
Ghost Art Deco pick up cars have been accomplished in possibly forever black or arctic white with twin bespoke manager line as good as bright Spirit of Ecstasy. Interior styling includes domestic Art Deco inlays, as good as Olympia-inspired settlement upon step plates as good as headrest embroidery. A black as good as white interior intrigue featuring the preference of 4 chair piping colours takes impulse from the colour palette of the era.
?For over the century the Rolls-Royce engine vehicle has taken impulse from the prevalent character of the time whilst maintaining the marque?s singular settlement aesthetic,? combined Giles Taylor, Design Director Rolls-Royce Motor Cars. ?Art Deco was tangible by theatre, glorious as good as the clarity of excitement. Working to emanate ? la mode interpretations of these classical themes has been enormously rewarding for everybody in my bespoke settlement team.?
Akin to the artisans of what is infrequently called tall Art Deco, usually the really excellent materials have been in operate as good as painstakingly crafted in each indication withdrawal the home of Rolls-Royce in Goodwood, England. Exquisite cashmere as good as excellent tanned hide mix to emanate an interior atmosphere that cossets newcomer as good as motorist in hallmark Rolls-Royce luxury.
Specially sourced timber veneers, comparison for brilliance as good as complexity of grain, have been ornate with mom of pearl or china inlays ? the form as good as make up of the pieces suggestive of the excellent cupboard creation so prevalent in the Art Deco period.
In early 20th Century design, Rolls-Royce cues supposing impulse for Art Deco?s heading designers in fields over vehicle manufacturing. The Spirit of Ecstasy, the mascot that has graced the stem of each Rolls-Royce engine vehicle for 101 years for example, shabby Marcel Bouraine?s Papillon. His 1928 figurine in potion featuring issuing lines as good as outstretched wings helped conclude the musical magnificence of the era.
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ROLLS-ROYCE AND ART DECO
Rolls-Royce desirous by Art Deco
Art Deco was arguably the many glamorous as good as sparkling settlement transformation of the 20th century.
Loosely travelling the duration 1920 to 1940, the name Art Deco was not practical until the 1960s, when the transformation was aligned with the Paris Exhibition of 1925 or Exposition Internationale des Arts D?coratifs et Industriels Modernes.
It?s the covenant to the fast seductiveness that many people with small seductiveness in possibly art or settlement can brand an Art Deco desirous intent or make up today, even yet they competence not be transparent what creates it so.
The transformation was positively sensational. Refreshing, opposite as good as pleasing in the own right, the roots were embedded in early twentieth century fashionable portrayal styles, afterwards changed in to the tellurian settlement cultured embraced by disciplines such as architecture, automotive design, marketing, ceramics as good as seat making.
Art Deco embraced the informative unrestrained of the moment, contracting unconventional crystallised motifs referencing Greek classicism as good as not long ago detected Egyptian corpse churned with the energetic of the age of the appurtenance as good as streamlined automotive liberation.
Art Deco could be likened to light out of darkness, complementing an date characterised by the fast growth of record as good as innovative operate of latest materials. Geometric shapes, repeated motifs as good as stylised images featured heavily opposite Art Deco design. Simplicity in form, unconditional lines as good as streamlining gave the transformation an seductiveness that repelled convention, though gay tall multitude to the soundtrack of Cole Porter?s Anything Goes.
But whilst the 1920s as good as 30s have been reason to welcome the Art Deco era, there was no decisive starting point, nor end. Art Deco influences were to be found good prior to this duration as good as currently Art Deco colours ? la mode design.
Art Deco as good as Rolls-Royce
The important Rolls-Royce mascot ?Spirit of Ecstasy? is the single e.g. that competence be described as the prequel to the movement. Born in 1911, the seemly small Goddess has right away ornate the stem of Rolls-Royce engine cars for some-more than the century.
The change of this genuine idol can be seen in important Art Deco designs multiform decades later. Marcel Bouraine?s (1928) Papillion, the winged-figurine in unclouded immature potion combined in the powered potion p?te-de-cristal technique, hints during the strange Rolls-Royce design.
The Spirit?s change can additionally be seen in the glassware of Rene Lalique, author of twenty-nine vehicle mascots of the period, such as the Spirit of the Wind in 1928. Also, his pleasing statuette Suzanne au Bain (1930), the bare revelling in whipping draperies, the poise not separate to that adopted by the troubadour pronounced to have desirous the Spirit of Ecstasy?s engineer Charles Sykes twenty years earlier.
The Spirit of Ecstasy?s issuing lines pre-empted the Art Deco movement. And the pleasing Phantom I, II as good as III models of the 1920s/1930s, wearing excellent bespoke coachwork, positively consolidate the little of the tall points in Rolls-Royce settlement of the final century.
Art Deco desirous those with the bravery as good as self-assurance not to merely follow. It introduced the clarity of upsurge as good as dynamism. In the movement?s many prosperous creations, Art Deco complemented the repute Rolls-Royce had already determined during the apex of the burgeoning automotive sector, embracing the excellent designs as good as revelling in the many glamorous of objects.
High Art Deco (as it was infrequently described) additionally embraced the perfect oppulance of healthy materials, the operate of the outlandish as good as initial as good as distinguished the impetus of technology. The purify lines of aluminium ? the element used to such success in bringing to reason up the strange Rolls-Royce Silver Ghost ? cold immaculate steel as good as the lush feel of lacquer; all were to underline prominently in Art Deco design.
Bespoke Rolls-Royce oppulance for the 21st century
Though Rolls-Royce cars reason the undying quality, the visible story of the marque illustrates that something can regularly be traced of the date in that the cars were designed. In formulating the Rolls-Royce for the 21st Century, designers rose to the plea of expressing the marque?s birthright as good as denunciation of the single of the many distinguished aesthetics in automotive story but deviate in to pastiche.
This change was completed by elegantly incorporating Rolls-Royce settlement as good as engineering tenets, that have stood for scarcely the century, in to the ? la mode engine vehicle that fast determined the apex upon all sides in the complicated automotive era.
Features referencing the marque?s birthright such as the Pantheon grille ornate with Spirit of Ecstasy, wheels proportionally half the tallness of the vehicle as good as interior furnished with classical detailing together with eyeball vents operated by organ-stop controls, found their home in the entirely complicated masterpiece.
The suggestion of movements such as Art Deco can be seen in each complicated Rolls-Royce. The evolutionary updates to the apex Phantom Series II family have been an superb example. It is the vehicle built in the context of the universe you live in currently that retains the loyal hint of what has left before.
Detailed interior touches in Phantom consolidate entertain mirrors during the back of the c-pillar that simulate ambient light. Finished in green-frosted glass, these have been suggestive of the p?te-de-cristal pieces so prevalent in Art Deco glassware classics.
Today, echoes of Art Deco can be found in Ghost too. Its overarching settlement thesis ? the energy of morality ? reveals purify unconditional lines as good as proportions evoking the understated loftiness of the period.
The practice of usually the excellent materials as good as handcraftsmanship pays loyalty to the settlement as good as production value that typified the most appropriate of the Art Deco era. Cashmere as good as lush tanned hide interiors give an air of wealthy indulgence.The form as good as territory of hand-crafted, lacquered as good as rarely discriminating timber veneers for e.g. elicit the make up of excellent furniture. Rolls-Royce veneers have been selected for their richness, iridescence as good as complexity of grain, mostly extended by inlays ornate with china or mom of pearl as good as cranky banding, so suggestive of excellent cupboard creation in the Art Deco era.
In jubilee of the Art Deco duration as good as the aptitude of the Paris Exhibition to the movement, Rolls-Royce Motor Cars has combined the array of rarely bespoke Art Deco desirous Phantom as good as Ghost models that will entrance during the Paris Motor Show 2012. The Phantom Saloon, Phantom Drophead Coup? as good as Ghost models underline the apartment of settlement detailing desirous by the period.
The Phantom Saloon for e.g. includes the black as good as arctic white interior featuring the immaculate steel inlay in the write drawer, doorway cappings as good as in back cruise list backs. These underline the geometric settlement initial used by Rolls-Royce in early 20th century engine uncover mount designs.
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